About Reside New York
Affordable housing leasing, marketing, and compliance support across New York City.
About Us
Creating Pathways to Affordable Housing
Reside New York was established with one clear purpose: to align the goals of developers, agencies, applicants, and communities throughout the affordable housing leasing process.
We help make affordable housing more accessible, more efficient, and easier to navigate. Through strategic marketing, advanced technology, compliance oversight, and hands-on applicant support, we have successfully helped thousands of New York households secure safe, affordable homes.
Our role is simple but vital: to manage the process properly, keep projects moving, and ensure every step is handled with accuracy, transparency, and care.
Built Around Compliance, Speed, and Service
Affordable housing requires more than marketing. It requires knowledge, structure, attention to detail, and a deep understanding of HPD and HDC requirements.
Reside New York is trusted because we focus on the areas that matter most:
- Cutting-edge software
- Employee knowledge and training
- Multi-level compliance oversight
- Responsive customer service
This combination allows us to lease affordable housing units quickly and efficiently while maintaining full compliance with HPD/HDC regulations.
Cutting-Edge Software
Cutting-edge software streamlines applications, tracking, and project management.
Employee Knowledge and Training
Our staff is trained and knowledgeable in affordable housing best practices.
Multi-Level Compliance Oversight
Multi-level oversight ensures adherence to HPD/HDC and all required regulations.
Customer Service
We provide clear communication and support for applicants, residents, and partners.
Community Outreach & Tailored Marketing
We use diverse outreach channels — including local media, community partnerships, events, and targeted campaigns — to reach eligible households and promote every opportunity. Our marketing approach is tailored to each project, helping the right applicants receive clear information at the right time.
meet the team
Meet the Reside New York team — experienced property professionals dedicated to helping landlords, developers, and renters move forward with confidence.

Martin Joseph
Founder & CEO

Sam Rosenberg
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Jacob Moskowitz
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Blimy Heller
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Chaya Brach
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Fay Levy
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Frady Sander
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Libby Hauer
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Roizy Schwimmer
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Rose Oberlander
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Shavy Stoessel
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Shelly Jacobowitz
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Shirley Rosenberg
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Suri Hecht
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Yittel Nojowitz
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